NEW YORK (AP) — The NBA champion Cleveland Cavaliers lead the league in merchandise sales, but Stephen Curry of the runner-up Golden State Warriors has the NBA’s most popular jersey.
The NBA says Cavaliers gear tops league rankings of most popular team merchandise for the first time since January of last year. It says LeBron James has the second most popular jersey. The jersey of Cleveland teammate Kyrie Irving comes in as the fourth most popular.
Curry has owned the league’s top selling jersey since the end of the 2014-2015 season. Fellow Warriors Klay Thompson and Draymond Green are in the Top 10. Golden State’s Andre Iguodala makes his debut on the list at 14.
The rankings are based on overall NBAStore.com sales from April to June.